500 Likes By October

Well, I decided that I wanted to come up with some kind of a goal for this month’s blog post, something similar to my networking post where I tried to do some networking for a month.  Not too long ago, I was checking out the insights tab on our Facebook page, and it asked me if I wanted to compare the performance of our Page and posts with similar Pages. Anyway, I found out that Chris Ivey has over 400 likes while we have only 127.  This is not particularly surprising, but it brings me to my goal for the month of September. By the end of September we will have over 500 likes. I am not sure how yet, but I am going to try a bunch of stuff and see what happens. Worst case scenario, I will have something to write about for the October blog post.

Here are my ideas right off the bat. First, I could obviously just invite more people to like it. I want to wait for a little to do this so there is hopefully something interesting up there. Second, I am going to try and post more regularly, at least once a week. I also looked back at our posts that had the greatest reach. 

Top Four Posts

•  2 of them were promoting shows. We have all our shows on the events page, so we don’t usually think to promote them on Facebook, but I will try I do this for all the shows this month.  
  

• Our brochures were another post that had a large reach. I guess I will try sharing more pictures. I thought the T-shirt design would get a similar response to the brochure design, but it didn’t . I am not sure if it is because I shared as a blog post rather than a straight picture, or maybe people just weren’t into the t-shirt design.
  

• By far, our most popular post was the one about America’s Got Talent. I think this had to do with the surprise factor, plus it dealt with something everyone was familiar with. Also it was an accomplishment (sort of). Not sure how I can replicate this.
  

The most disappointing thing about looking at all our old posts was the fact that none of our videos were among the top picks. I expected that the ALS videos, the promo, or the trick of the month videos to do better. However, I can’t help thinking that a video could work, so I may try to think of something.   

Anyway, the race to 500 is on. If you have any suggestions let me know in the comments.